Fellow Family Members,

I just wanted to give you a quick download on how the site performed 2017. Performance metrics are not the sole goal here, as what we're really after is that tight bond between BMW owners, but the metrics do yield interesting information.

Overall, many of the numbers for site visits, page hits, and unique visitors were flat (not concerning), but again we are interested in quality membership and quality content. I appreciate what we have now, and look forward to building upon it in the future.

On to the numbers:

Most popular month of the year = March (Also March in 2016)



Most popular day of the week = Tuesday (Also Tuesday in 2016)




Most popular time of the day = 1900 (0800 in 2016...odd)



So if your looking for your buddy who hasn't been around in a while, your best bet is checkin on a March Tuesday at 1900.

Most popular searched key word = BMW (zhp was 1st last year, 4th this year)



Most popular searched for key phrase = Amazon (zhp mafia was most popular in 2016, and didn't show up this year)



Visit duration = 272 seconds. Short. 282 seconds in 2016 (people hit the site, get what they want, then leave, other then the faithful hard core members. Fine by me)



The country visiting the site the most = United States, followed by Canada and Great Britain (same as last year but The Russian Federation moved down from 4th to 9th)



Most used OS = Windows.
Most used browser = Google Chrome





Again, I appreciate the support throughout the year and some items we have to look forward to are:

- Continuing to support the affiliate advertisers of this site.

- Support of the www.cafepress.com/zhpmafia store for your local zhpmafia wares.

- Upgrading the site to the latest VBulletin version available: 4.2.3 Patch Level 2.

- Quarterly photography contests.

- Annual meet up (Small meetup organization for maintenance is endorsed and encouraged).

- Secret Santa?

And last but certainly not least, I look forward to the site continuing to be the most friendly BMW forum on the planet. Keep up the mature, content filled discussions, invite people who you think would be great additions to the Family, and be safe.

One last shout out: THANK YOU TO ALL MEMBERS WHO SUPPORTED THE SITE IN 2017. YOUR UNSELFISH GRATITUDE WAS UNPARALLELED AND IS DEEPLY APPRECIATED.

DW